Dada Pey’s Next Venture: From Universe Trading through Shiiro to Sonic AI & TAG Markets
Anyone following the recent video calls from TAG Markets channels such as EXFUSION and JetUP might get the impression that a completely new era of copy trading has begun with Sonic AI and TAG Markets.
JetUP presents itself as a “Digital Hub” for trading, strategies, partner programs, and community building. At the center of the platform currently lies the marketing of Sonic AI, CopyX, and TAG Markets, as well as training and presentation offerings for partners.
In the latest Community Call, Dada Pey was introduced as the “mind behind the Sonic AI strategy.” Together with TAG Markets co-founder Nicklas Freihofer, he presented the latest developments surrounding Sonic AI, the BIX Card, CopyX, and the now well-known “24X Accounts.” For observers of the scene, however, a different question arises: Where do we actually know Dada Pey from?
From the AI Wonder “Trust Your Universe” to Shiiro Academy
Years before Sonic AI, Dada Pey – civil name Dada Saghdoshpey – appeared with the project “Trust Your Universe.” At that time, automated trading systems and AI-powered trading strategies were heavily promoted.
The promises were strikingly similar to the narratives heard around Sonic AI today: technology, automation, and the prospect of above-average results in the financial markets. Both the German Federal Financial Supervisory Authority (BaFin) and the Austrian Financial Market Authority (FMA) issued investor warnings regarding the offerings at the time. Following the disappearance of this brand, the next project followed a while later: the Shiiro Business Academy.
Shiiro, Werner Kaiser & XPRO
In early 2025, Shiiro was presented by Werner Kaiser and the XPRO leadership as a new strategic partner. The concept sounded familiar once again: trading education, AI tools, trading signals, community building, and additional earning opportunities through referral structures.
In an analysis of publicly available documents at the time, the question was raised whether the recruitment of new members might have played a larger role than the actual products. Criticisms included fee-based packages, ongoing obligations, and a compensation structure that appeared heavily dependent on the growth of the participant base.
Additionally, the Shiiro Academy was later mentioned alongside XPRO, Homnifi, and other partner programs by the New Zealand financial regulator. The authority expressed concerns regarding potential MLM structures and unlicensed financial services.
Now It’s Sonic AI
Today, Dada Pey appears as the face of Sonic AI. The buzzwords have changed: it used to be the Universe Academy, later the Shiiro Academy, and today it is Sonic AI. What has remained, however, are the familiar ingredients: artificial intelligence, forex trading, community growth, copy trading, affiliate structures, financial freedom, and allegedly extraordinary opportunities.
In the recent JetUP call, impressive company figures were presented once again: a 600 billion dollar trading volume, top-20 broker worldwide, 550 employees, international expansion, and the new BIX Card as an additional growth driver. However, independent proof of these claims was not provided during the presentation – as is so often the case in such calls.
TAG Markets: The Real Story
The fascinating question is: Why are more and more well-known names from past network marketing, crypto, and trading projects gathering around TAG Markets? Following Werner Kaiser, Marina Graf, Markus Käfer, Nicolas Krause, and Teresa Berger, Dada Pey is now also among the most vocal advocates of the model.
For critics, this creates a familiar picture: the technology does not seem to be the constant factor, but rather the network of promoters. The products change. The buzzwords change. The communities change. The faces, astonishingly often, remain the same.
Hinweis:
Dieser Beitrag basiert auf öffentlich zugänglichen Quellen, dokumentierten Nutzerberichten und redaktioneller Analyse. Er dient der Information der Öffentlichkeit und fällt unter die Presse- und Meinungsfreiheit gemäß Art. 5 GG, Art. 10 EMRK und Art. 85 DSGVO. Tatsachen und Bewertungen wurden sorgfältig getrennt und entsprechend gekennzeichnet.
Quellen
- Öffentliche Profile der genannten Projekte (u.a. Youtube, Facebook, Telegram-Kanäle), Stand der Recherche: Juni 2026
- Eigene redaktionelle Auswertung von Webinaren, Marketingmaterialien und Anlegerberichten.
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