Eat or die: Lyconet/myworld – Marketer activity will be massively hampered by acceptance of the new contract terms.
Lyconet marketers are currently being confronted with the following announcement, which comes as a surprise and presents them with a fait accompli without warning. The changes are quite something, and it seems difficult not to violate them. Find out here what you as a marketer have to do, observe or not do now.
Unless you are prepared to protect yourself and give up your job as a Lyconet marketer, there is hardly any real choice. Anyone who does not accept the new contract terms of their own accord is automatically confronted with their entry into force after a period of 30 days – unless they file an objection. An objection may sound promising at first and raise hopes, but it inevitably leads to the cancellation of the contract. The principle is clear: either you accept our specifications or you simply stop. It should be noted that such contract amendments are by no means rare and marketers are forced to continually adapt to new conditions.
Tightening of the Lyconet career contract
The new contractual conditions, in particular the Lyconet Career Contract, make it much more difficult for marketers to work. This supplementary contract contains a large number of strict conditions that considerably restrict the scope of action. The actual goal of marketers – to earn a sufficiently large commission by brokering products and services – has become a risky game due to the new regulations. The stricter requirements not only make it difficult for marketers to act creatively and flexibly, but also increase the risk of inadvertently violating the terms of the contract – which in turn can lead to the blocking of back-office access and the freezing of payouts – a measure that directly jeopardises marketers’ livelihoods. Cancellation of the contract and legal consequences cannot be ruled out either.
Marketers may not use or create their own websites, social media channels or marketing materials without prior written permission from Lyconet. Even the use of Lyconet trademarks, logos or other proprietary content is strictly regulated and requires express permission. Anonymous or pseudonymous postings are strictly prohibited, exposing the marketer to constant monitoring and regulation of their activities.
Changes are due to current judgements:
Lyconet tries to distance itself as far as possible from any responsibility and to systematically place the blame on the marketers. This strategy is reflected not only in numerous court cases, but also clearly in the wording of the contracts. A clear example of the marketers’ dissociation from the company is the strict obligation to always identify themselves as “independent Lyconet marketers”. This applies to all communication channels, from websites to business cards. The use of Lyconet brands or logos is only permitted with written authorisation. In this way, the company distances itself in order to shift legal and financial responsibility. The liability rules also reflect this trend: Lyconet excludes liability for the most common situations.
In addition, claims against Lyconet expire after 12 months, which can be a significant obstacle for marketers. Lyconet’s primary aim is to minimise any liability and transfer risks to marketers.
It is very important that no internal information leaks out. Marketers are obliged to keep all company and business secrets confidential – even after the end of the contract. This strict confidentiality policy raises the question of whether the company may have something to hide.
In fact, the new contract terms significantly exacerbate the situation for the marketers by quietly shifting the risk burden to their detriment. The majority of the capital generated flows to MyWorld and Hubert Freidl, while the marketers bear the full risk and only receive a comparatively small bonus in return. This tightening of liability and the increase in personal risk for the marketers is particularly alarming.
Contractual terms have already been declared non-transparent and void by a court at an earlier date.
Those who remain active for Lyconet will be exposed to an even greater risk of liability from 30 October 2024, as the new conditions will further reduce the protection of marketers. Customers who are already registered with us are largely in a safe position. Current marketers are particularly affected as they are now on their own and have to take full responsibility for their activities. It is all the more worrying that contractual terms have already been declared non-transparent and void by the courts at an earlier stage. A further step is being taken here to systematically penalise members.
Marketers who have already filed legal claims against Lyconet or intend to do so in the future and who work with us are advised to accept the new contractual terms or simply let the deadline pass.
In view of the current situation, we strongly recommend that all marketers carefully review their contracts and take a detailed look at the terms and conditions. This is the only way to fully understand what risks you are exposed to and what consequences the new provisions could have for your activities.
We are currently reviewing all contracts, agreements, supplementary contracts and amendments from the last 10 years and will publish a comprehensive legal assessment for our existing and future customers in the near future.
If you are unsure, please do not hesitate to contact us for personalised advice.
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