Lyoness, Lyconet, MyWorld
These companies were founded by Hubert Freidl. In many countries, Lyoness/Lyconet is already illegal and in some countries even banned as a pyramid scheme. Members are recruited with the idea of cashback, fed into the pyramid scheme and currently encouraged by myWorld’s IPO fantasies to exchange investments they have already made for worthless fake shares.

New solution proposed for Freidl’s myWorld? Company for damage settlement proposed!
According to information available to our editorial team, a direct exchange took place between Lyoness/Lyconet founder Hubert Freidl and CEO Ben Ecker at the end of May. Ecker presented a proposal that could both defuse the ongoing legal disputes and improve the tarnished image of myWorld. The aim is to find a viable solution to […]
WKStA investigations against founder Freidl apparently nearing completion
According to information obtained by our editorial team, the Vienna Public Prosecutor’s Office for Economic Affairs and Corruption (WKStA) is nearing completion of its investigation against Freidl and other individuals. This is expected to be finalised in summer 2025. The investigation has been delayed several times, partly due to renewed complaints. Most recently, another complaint […]
Lyconet Zoom: Repetition instead of revolution?
Lyconet once again invited participants to a widely advertised Zoom call. In the run-up to the event, there was talk of a ‘groundbreaking event,’ groundbreaking news and significant progress. Expectations were high. But those who followed the event closely were met with more of the same: ambitious promises, familiar platitudes and little substance. For years, […]
Benefit4me Global Ltd (formerly myworld.com Global Ltd) facing liquidation – £36.3 million in negative equity
The international network of companies surrounding Lyoness, Lyconet and myWorld is showing increasing signs of disintegration. The latest example is the British company Benefit4me Global Ltd, formerly myworld.com Global Ltd and MyWorld Alphabet Limited. According to official documents, Dominic Hubert Kollmann, the sole director, applied for the dissolution of the company on 21 May 2025. […]
Tokenisation in the commodities market: silver impresses, copper disappoints
In times of inflation, banking crises and geopolitical uncertainty, investors are looking for stable assets. Precious metals are traditionally highly valued – but while gold maintains its reputation as a ‘safe haven’, some providers are increasingly trying to establish copper as an investment metal. This is a dangerous development, as copper is simply unsuitable for […]
Other challenges, new goals – and a heartfelt thank you
Dear customers, partner companies, supporters, After several intense years, we are discontinuing our support for victims of Lyconet/myWorld. During this time, we have achieved a great deal together with dedicated partner law firms and debt collection agencies and helped numerous victims obtain justice. We would like to express our sincere thanks to everyone who placed […]
The quiet demise of Lyoness Europe AG – and the responsibility of its management.
Buchs SG – What remains of the once globally operating shopping network ‘Lyoness’? A sober entry in the Swiss Commercial Gazette. On 30 April 2025, bankruptcy proceedings against LYONESS EUROPE AG in Buchs (Canton of St. Gallen) were discontinued by the bankruptcy judge of the Werdenberg-Sarganserland District Court ‘due to lack of assets’. The company […]