These companies were founded by Hubert Freidl. In many countries, Lyoness/Lyconet is already illegal and in some countries even banned as a pyramid scheme. Members are recruited with the idea of cashback, fed into the pyramid scheme and currently encouraged by myWorld’s IPO fantasies to exchange investments they have already made for worthless fake shares.
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Blocktrade remains silent – CoinMetro reveals talks have been halted
How the much-heralded partnership between Blocktrade S.A. and CoinMetro came to nothing and why this is a red flag for former myWorld International AG/Lyconet International AG marketers A few months ago, the CEO of Blocktrade caused a stir with grandiose announcements: the company wanted to organise itself as a strategic partner of CoinMetro in order […]
The collapse continues – another myWorld subsidiary in the United Kingdom compulsorily liquidated
From Cashback World to myWorld International – how the British company disappears from the insolvency register and what this means for marketers The next chapter in global decline It’s official: the British company myWorld International Limited, formerly known as Cashback World Europe Limited and myWorld Europe Limited, has been in court-ordered liquidation since July 2024. […]
‘Deletion request instead of clarification – Hubert Freidl wants to make his public image disappear’
A request that reveals more about its sender than about freedom of the press The editorial team at BEKM.eu received a letter from Hubert Freidl, the founder and long-time head behind the corporate structures of Lyoness, Lyconet and myWorld. In his letter, Freidl demanded the complete removal of all content about him from the domains […]
IPO in ruins – Blocktrade sinking under lawsuits and Cryptix legacy issues?
Following the takeover by FSR and the collapse of the myWorld system, former owners are now also coming under the scrutiny of legal investigations. Wave of lawsuits against Blocktrade – investors demand their money back, IPO a distant prospect Between claims for repayment, legal disputes and broken promises What was once considered a European crypto […]
Silent recruitment in the Balkans – Following Slovenia and Macedonia, more and more Serbian marketers are now coming forward
Growing damage following the insolvency of myWorld and Lyconet Since the insolvency proceedings were opened against myWorld International AG and the associated Lyconet companies at the beginning of August 2025, the damage has been growing significantly. In addition to numerous reports from Austria, Spain, Italy, Germany and Slovenia, various consumer agencies and media outlets are […]
In the swamp of shadow holdings – Malta’s role in the Lyoness/Lyconet/myWorld network
As announced, we are now gradually publishing the key points of reference for our work so that it finally becomes clear in what swamp of corporate constructs this system is rooted. Behind the well-known brands Lyoness, Lyconet and myWorld lies not a corporation, but an opaque network: in addition to the official companies, there is […]
When cashback becomes a Europol file – 27 May 2025 as the starting point for coordinated investigations against Lyoness/Lyconet/MyWorld
An officially signed BKA document confirms: Spain, Austria and Estonia are investigating the corporate complex on suspicion of a pyramid scheme similar to fraud. Among others, founder Hubert Freidl is being investigated for fraud and fraudulent bankruptcy. The turning point: 27 May 2025 27 May 2025 could go down in European investigative history as the […]